The Magic of Tidying Up Today’s Retail Landscape

The power of carefully curating a retail experience and helping shoppers more easily navigate and choose their shopping path remains an important principle to drive growth and improve customer engagement. Ignite 360 knows from our work with both manufacturers and retailers that the days of near-unlimited assortment and boundless variety within the walls of a single store are fast fading.

Lisa Osborne explains what researchers and retailers can learn from New York Times best-selling author and Netflix show host Marie Kondo and her KonMari method – built upon a fundamental principle of finding and experiencing beauty in simplicity and calmness.